What We Believe In
Since the founding of our company almost twenty years ago, we have understood that our growth and prosperity is inextricably linked to the value we provide and the contribution we make to our clients business success. This is not just a belief shared by our management team, but a philosophy that has been engrained and embraced by all of our employees. It drives us as an organization to continually improve the quality of our services, to enhance the functionality and value of our software applications, and to develop new, innovative and cost effective solutions to help our clients achieve their business goals. We believe this is the reason why we have been successful in securing long term, highly productive relationships with many of the world’s premier consumer product companies and manufacturers.
Our Competitive EDGE
We began as a marketing materials fulfillment company in 1990. Hard work paid off and we established client relationships with blue chip companies such as GTE, Motorola, Continental Airlines and Alamo Rent a Car. In the late 1990’s, we successfully executed a merger with an internet software development company which paved the way for our emergence as an enterprise software provider. Inspired by client demands for a solution to capture and manage orders online, combined with our own personal online shopping experiences, we realized that most company’s e-commerce front-end websites were not connected to their back-office inventory and supply chain management systems. Further research confirmed this and it became obvious there was a major need and opportunity in the marketplace for a web-based solution to answer this need. In 1998, our management team made the decision to move forward with the development of a new web-based application that could capture and process orders from multiple sites and sources and transmit transactional order data to third party systems in real-time utilizing a variety of integration messaging including XML and EDI. In late 1999, we released the first version of our software and aptly named it EDGE, an acronym for E-Business Dynamic Global Engine. Our investment in EDGE quickly paid off as several large organizations deployed the application to support their Internet based businesses. Now in its sixth version, EDGE is being utilized by a growing roster of global consumer product companies and has gained industry recognition as a “best-in-class” e-commerce and supply chain management software solution.
“Click-to-Ship” to Multi-Point Distribution
In the early to mid 2000’s, our business was heavily focused on enhancing our EDGE software and building a referenceable client base. We were successful in doing both. It was also during this time we had several large fulfillment companies seek out and deploy our EDGE OMS software. We realized we were one of just a handful of companies who could legitimately provide its clients with a truly integrated, web-to-ship e-commerce order fulfillment solution. However, we understood that fulfilling orders from a single, centralized location would not provide us the ability to fully optimize our client’s fulfillment supply chain – no matter how hard we negotiated with the carrier companies. To improve order delivery performance and enhance the end consumer experience - without incurring additional transportation costs – it was clear that we needed to develop a multiple distribution point solution. Rather than build our own facilities, we chose a “flexible” strategy which is based on partnering with high quality, strategically located, independent fulfillment service providers. These “affiliate” facilities receive and manage their orders through the EDGE application platform and all facilities operate on a standardized SLA schedule. The result is our client’s orders are processed the same day and receive the same level of service regardless of the distribution point. Our current North American fulfillment network is comprised of ten (10) distribution centers providing next-day order delivery to more than 80% of U.S. households using standard ground delivery service.
Focused on Helping Companies Sell Direct
With the pressures of a down economy, decline in traditional retailing and the growth of online sales, we believe that manufacturers and consumer brand companies will seek to establish new and more profitable sales channels - not just to prosper, but in many cases to survive. The “sell direct” customer strategy, which has been a hotly debated topic in boardrooms since the concept of “disintermediation” was first introduced, would now become not just viable, but rather a desirable strategy for a growing number of manufacturers. In response to that, in 2008, we focused our company’s direction and resources on developing innovative and flexible solutions that would enable manufacturers to efficiently and cost effectively capitalize on their direct to customer sales channel opportunity.
With our leading EDGE technology, growing distribution point network, expanding e-marketing services and depth and breadth of our e-commerce experience, we believe Jagged Peak is perfectly poised to emerge as the premiere provider of outsourced direct commerce solutions. |