Taking Advertising, Marketing, and Promotion Agencies to the Next Level

A partnership that solidifies competitive advantage

What is an agency’s most effective strategy for getting past vulnerable fee-for-service relationships and into rock-solid partnerships, those where clients have a vested interest in retaining the agency as a key business partner? Have clients depend upon you to not only generate demand, but to fulfill it as well. It’s a unique selling proposition competitors can’t match, one that’s sure to differentiate you from the rest of the pack.

Become your clients’ full service solution provider
When you partner with Jagged Peak, your agency moves to a new competitive position as a full service solution provider. You develop creative marketing programs, and we apply our proven applications and fulfillment services to deliver them. You control more of the client’s budget and earn your customary mark-up for our services.

We take responsibility for all the software, hardware, warehousing, and shipping operations that make delivering to the demand chain work. Our EDGE e-commerce platform delivers top-notch websites that contain all the latest whistles and bells clients want. It also manages every aspect of order taking, including committing stock, processing payments, and ensuring clients comply with tax codes.

When it comes to order fulfillment, we’re masters of high-volume, same-day, custom pick and pack operations. Our warehouses are located so well we can deliver to 80% of U.S. households overnight, using low-cost ground delivery. That means you may be able to pocket additional profit from express delivery fees.

You outsource all operations, so we manage software and hardware upgrades, systems backup, disaster recovery, and all other IT chores. We shoulder the responsibility for the online availability of any EDGE websites or portals your clients deploy as well as for delivering data for analytics.

Compress the concept to execution lifecycle
There’s a certain confidence that comes when you know you have a proven partner to execute creative ideas. Your team has a broad spectrum of implementation options ready to deploy at a moment’s notice, so they know they can execute plans as they develop them. We already have the infrastructure in place, so you don’t waste time orchestrating execution resources. That positions you to stand out as the agency that delivers results fast.

Reduce the risk of execution mishaps
Jagged Peak has extensive experience when it comes to deploying marketing programs. Our clients trust our customer-facing systems to strengthen their brands, and our fulfillment services are second to none. We, a proven expert service provider able to reduce your risk of execution mishaps, are here for the long haul.

Is a Jagged Peak partnership the secret weapon you need?
If you want to solidify ongoing agreements with your clients and win new accounts, we can be your secret weapon. We think you’ll be amazed at the creative freedom our implementation services will give you. To get a feel for how adding our service portfolio to yours will boost your bottom line, you’ll need to talk to our executives. In the meantime, here are a few things to consider as you strategize your agency’s growth:

• Extend your service offering and the value proposition you bring by distributing all the materials your programs require. We distribute literature, but we ship in-store merchandising and point of purchase materials as well.
  
• Put together sweepstakes, rebates, in-box coupon offers, online promotion, product sampling, special offers, and other programs at the drop of a hat by letting us administer back-office tasks. We capture demand through the web, via your call center, or by manually entering mail-in data, rounding out your customer database. You develop the strategy and the creative and production components, and we’ll manage the redemption and fulfillment process for you.
  
• Implement club or continuity programs that automate communications with customers by using time- or event-based triggers. Send a welcome package upon enrollment, a promotional flyer a month later, a coupon a month after that, and so on.
  
• Orchestrate in-store promotions using EDGE. Take charge of coordinating stores, demonstrators, and materials by opening an EDGE-powered portal for the participating companies to use.
  
• Use the real-time metrics EDGE analytics report to see how well a web-based campaign is working. Tweak campaigns immediately, basing decision on hard facts, not supposition.

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